Agenda

Forward together at Engage Boston 2024

In this recruitment landscape, you need to create your own opportunities. At Engage Boston 2024, we’ll connect you with Bullhorn teams you can trust, introduce you to smart solutions, and share proven playbooks to aid your success to help the staffing community move forward together. Through a combination of conversations with customers, Bullhorn subject matter experts, and industry experts, we’ll share actionable insights so that you can leave Engage feeling inspired by the successes you’ve learned about and confident you have the solutions, playbooks, and partners to move your own firm forward.

Breakout tracks

Tuesday, May 14

11:00 a.m. - 7:00 p.m.

Registration & Expo hall opens

2:00 - 2:45 p.m.

Tech Talk
Tech talk: Bullhorn Healthcare
Track: Tech talk

Healthcare staffing has experienced large market shifts in the past few years: normalization, increased client requirements, and heightened provider burnout. But with those challenges, innovations that automate and streamline processes like credentialing have emerged to help firms continue increasing their operational efficiency while delivering positive client and provider experiences.

How can today’s healthcare firms leverage the newest innovations and set themselves up for success? Join this Tech Talk, led by Bullhorn Healthcare product experts, to explore the recent updates to our healthcare staffing solution and see an early look at the product roadmap for the year ahead.

In this session, you’ll see:

  • Bullhorn Healthcare product updates from 2023
  • The product roadmap for Bullhorn Healthcare for 2024 and beyond

The session is most relevant for:

  • Industry: Healthcare
  • Product: Bullhorn Healthcare
  • Role: C-Suite leaders, managers, recruiters/end users
Tech talk: Bullhorn solutions for Salesforce
Track: Tech talk

In today’s climate, there is a premium on agility, resilience, and flexibility. A flexible platform can help you open new markets and build a better technology stack. By leveraging and extending core Salesforce functionality, Bullhorn solutions for Salesforce brings to market the best recruitment-specific integrations, analytics, and dashboards and the deepest understanding of how the Salesforce ecosystem can extend to add value, performance, and efficiency.

To highlight the latest developments to our Bullhorn solutions for Salesforce, join us for a comprehensive Tech Talk, where product leaders will walk through all of the updates and features we released in 2023 and provide you with a first look at what’s to come in 2024.

In this session, you’ll see:

  • The updates we made to Bullhorn for Salesforce in 2023
  • The roadmap for Bullhorn for Salesforce in 2024 and beyond

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Product: Bullhorn for Salesforce
  • Role: C-Suite leaders, managers, recruiters/end users

2:00 - 3:15 p.m.

Tech Talk
Tech talk: Building a tech stack that drives results
Track: Tech talk

Bullhorn research over the past two years has shown that the staffing firms that excel despite a tough market are those that continue to push their technology strategy forward. With a steady stream of innovative technologies coming to market, building your tech stack and evolving your technology strategy is a constant work in progress.

Join us for an extended, 75-minute Tech Talk that will set you up for a productive experience at Engage Boston this year. We will share guidance on how to evaluate and evolve your technology strategy as a series of Marketplace Partners share powerful examples of successful technology adoption, improvement, and ROI.

In this session, you’ll learn about:

  • Best practices for building and maximizing your tech stack
  • Real examples of how Bullhorn Marketplace partners solve common problems
  • Next steps for learning more about Marketplace solutions at Engage

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Product: Bullhorn Platform
  • Role: C-Suite leaders, managers

2:45 - 3:15 p.m.

Coffee break

3:15 - 4:00 p.m.

Tech Talk
Tech talk: Bullhorn Analytics
Track: Tech talk

As the staffing landscape constantly shifts, data has become essential for making informed decisions and achieving success. Unlocking the hidden insights within your data empowers you to optimize operations and stay ahead of the competition.

Join us for a Tech Talk with Bullhorn Analytics experts to see the newest product updates and hear what’s to come in 2024. If you’re not already leveraging Bullhorn Analytics, now is the time. And if you’re a current Analytics user, this session will show you the latest features you should be using to maximize ROI and get the most insights about your business.

In this session, you’ll see:

  • Key updates to Bullhorn Analytics released in 2023
  • The Bullhorn Analytics-specific roadmap for the year ahead

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Product: Bullhorn Analytics
  • Role: C-Suite leaders, managers, recruiters/end users
Tech talk: Bullhorn Automation
Track: Tech talk

Bullhorn Automation has unlocked unparalleled efficiency gains for our user base and has helped accomplish over one billion tasks. Our data shows that using Automation can increase redeployment by 53%, and our GRID Industry Trends Report confirms that top-performing firms (those that saw year-over-year revenue growth of 10% or more) are using Automation to get ahead.

With so much momentum behind our Automation product, staying current on the latest features is crucial. In this Tech Talk, hear from our Bullhorn Automation product team as they highlight the newest updates and preview the roadmap for the year ahead.

In this session, you’ll see:

  • The newest updates to Bullhorn Automation and how you can use them right away
  • The product roadmap for Bullhorn Automation, including exciting new features coming soon

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Product: Bullhorn Automation
  • Role: C-Suite leaders, managers, recruiters/end users
Tech talk: Pay & Bill and Bullhorn One
Track: Tech talk

As staffing firms work to overcome economic uncertainty and increased demands from clients and talent, it’s never been more important to ensure your operations and billing processes are solid.

Enter Bullhorn One and its Pay and Bill capabilities, which are helping our customers maximize efficiency, improve margins, and scale their businesses. Join us to hear Bullhorn product experts recap the latest middle office features added to Bullhorn One, showcase the roadmap, and paint a vision for the future of our Pay and Bill product.

In this session, you’ll see:

  • The most recent updates to our Pay and Bill functionality in Bullhorn One
  • What the Product team has planned for Bullhorn One in 2024, along with their vision for the next few years

The session is most relevant for:

  • Industry: Light Industrial, Professional, Healthcare
  • Product: Bullhorn One, Pay & Bill
  • Role: C-Suite leaders or managers, operations and billing team members

4:15 - 5:00 p.m.

Tech Talk
Tech talk: Bullhorn Copilot
Track: Tech talk

At Engage Boston 2023, we introduced the concept of leveraging the power of artificial intelligence (AI) for things like drafting messages and pitching candidates. Now, we’re turning hype into reality by embedding AI directly into the Bullhorn ATS, putting AI in the hands of recruiters exactly where and when they need it.

Bullhorn’s suite of AI capabilities, Copilot, will transform how you find, engage with, and place candidates. Join us for a Tech Talk with our AI product experts to see the latest AI innovations and learn how you can use AI to improve the entire recruitment process.

In this session, you’ll see:

  • Bullhorn’s newest solution, Copilot, including generative AI and our new source and match functionality
  • The Copilot roadmap for 2024 and beyond

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Product: Bullhorn Copilot, Sourcebreaker by Bullhorn
  • Role: C-Suite leaders, managers, recruiters/end users
Tech talk: Talent Experience
Track: Tech talk

Our survey of 1,000+ global contingent workers revealed that 62% stopped working with a firm because of poor talent experience. Investing in consumer-grade new hire workflows is paramount for the agency of tomorrow. Intuitive design, business process automation, and a dedication to talent funnel optimization will be the keys to keeping talent engaged.

Join us for a Tech Talk centered around Bullhorn’s Talent Platform to see how the latest innovations will help you build a brand talent want to work with.

In this session, you’ll see:

  • The updates we made to the Bullhorn Talent Platform in 2023
  • A look ahead at the Talent Platform roadmap for 2024

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Product: Bullhorn Talent Platform
  • Role: C-Suite leaders, managers, recruiters/end users
Tech talk: Bullhorn ATS/CRM
Track: Tech talk

Interested in seeing the latest updates we’ve made to the Bullhorn ATS/CRM? We’re constantly updating the Bullhorn Platform to ensure it meets all of our customers’ needs, and we want you to make the most of the capabilities available to you.

Join us for a Tech Talk with the product experts behind the Bullhorn ATS to learn more about the features we launched in 2023 and what’s coming in 2024! We’ll cover our core ATS and CRM capabilities, our compliance investment, as well as our vision for search and how we’re leveraging AI.

In this session, you’ll see:

  • All the latest updates to the Bullhorn ATS & CRM
  • The features and updates we plan to release in 2024 and beyond

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Product: Bullhorn ATS, Bullhorn CRM
  • Role: C-Suite leaders, managers, recruiters/end users

5:00 - 6:00 p.m.

General Session
Welcome reception

Join old friends and new for drinks and networking, connect with our incredible partners, and kick off Engage Boston 2024 in style! This is the perfect opportunity to meet your industry peers and experts — you won’t want to miss it!

Wednesday, May 15

8:00 - 9:00 a.m.

Networking breakfast

9:15 - 9:45 a.m.

General Session
Opening keynote

Art Papas, founder and CEO of Bullhorn, will kick the day off with his opening keynote. This insightful session will dive into the opportunities and challenges facing the industry this year, how you can leverage your team and technology to overcome roadblocks, and how we, as a staffing industry, can move forward together in 2024.

9:45 - 10:30 a.m.

General Session
Vision for Innovation

Join Matt Fischer, President and COO of Bullhorn, and Jason Heilman, SVP-Product, Automation and AI, for our annual Vision for Innovation presentation, which showcases how high-performing firms leverage the latest innovations in AI and automation to differentiate themselves and stay ahead of the competition. You’ll hear about the most recent developments in our solutions and what we have planned for 2024 and beyond.

10:30 - 11:15 a.m.

Networking break

11:15 a.m. - 12:00 p.m.

General Session
Bullhorn Platform Roadmap

The Bullhorn Platform –  the market leading staffing management system powered by automation and AI –  brings the entire recruitment process together onto one a single source of truth to ensure maximum efficiency and visibility across your organization.

This session will dive deep into what’s new and what’s coming to the Bullhorn Platform in 2024 across Sales & Recruiting, Automation & AI, Talent Experience, Back Office, and Analytics. Join us to get a head start on understanding what the new updates mean to you and how you can ensure strong adoption across your team throughout the year.

In this session, you’ll see:

  • A deep dive into our strategic areas of investment and releases planned for the Bullhorn Platform this year
  • How we’re elevating the Bullhorn Platform with the power of AI
  • Guidance on making the most of the roadmap items coming this year and how to improve adoption across your team

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Product: Bullhorn Platform 
  • Role: C-Suite leaders, managers, recruiters/end users

11:15 a.m. - 12:00 p.m.

General Session
Salesforce Platform Roadmap

In 2018, Bullhorn began offering our customers access to the Salesforce platform and ecosystem, enabling staffing firms to choose exactly how they want to build their recruitment tech stack. In 2024, we’re excited to continue innovating on our Bullhorn solutions for Salesforce solution to help staffing firms generate more placements and maximize margins.

Join our product experts to see what we have in store for the Salesforce Platform in 2024 and how you can make the most of these updates across your organization.

In this session, you’ll see:

  • The Bullhorn solutions for Salesforce roadmap for 2024 and beyond
  • How you can use the upcoming updates across your organization

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn solutions for Salesforce
  • Role: C-Suite leaders, managers, recruiters/end users

12:00 - 1:00 p.m.

Lunch

1:15 - 2:00 p.m.

Breakout Session
Smart insights, smarter team: Build a tech stack that fuels your data strategy
Track: Empower your team

In an ideal world, every choice you make for your business is informed by data, every action backed by insights, and every outcome optimized for success.

In reality, the data you need to inform these choices are dispersed across multiple solutions. How can you build a data strategy – and tech stack – that allows you to access and apply critical business insights?

Join us for a practical session on building a tech stack that supports smart decision-making. Discover the tools and strategies that help staffing agencies collect, analyze, and use data effectively. Whether you’re tech-savvy or new to data analytics, this session will equip you with actionable tips from staffing firms who are already seeing results.

In this session, you’ll see:

  • Tips to build your data strategy from the ground up
  • Actionable strategies for building a tech stack with data strategy in mind
  • Real examples of tools being used by staffing industry leaders to make data-driven decisions

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn (native), Bullhorn for Salesforce
  • Role: C-Suite leaders, managers, back office/operations team members
From complex to compliant: Mastering the compliance process
Track: Delight your talent

Managing the complex compliance process shouldn’t be a balancing act between accuracy and the need to deliver a seamless experience for your candidates and clients. From staying up-to-date with relevant regulations to maintaining compliance with complicated client contracts, staffing firms need to employ specific strategies to ensure they’re set up for success from candidate and client onboarding to everyday operations.

Join this session to dive into the unique challenges and opportunities of compliance in the staffing industry. You’ll hear from staffing leaders on how to create an onboarding experience that helps engage and retain top talent while ensuring your team is able to stay up-to-date with and manage compliance from start to finish.

In this session, you’ll see:

  • Best practices to ensure compliance without sacrificing agility and speed
  • Strategies to ensure your team can keep up with complex compliance requirements

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn (native)
  • Role: C-Suite leaders, managers, back office/operations team members
The smarter way to win business: Your business development playbook
Track: Engage your clients

In our survey of 1,400+ staffing professionals, 59% of firms said they’re focused on client relationships this year, either winning new clients or strengthening existing relationships.

What are firms that are highly successful at winning new business doing differently? They are 3x as likely as average to use self-service technology tools and 44% more likely to have automated new lead engagement and rank this as their most valuable automation tool.

Keep up with the top performers. It’s time to ditch the old-school tactics and embrace a smarter, more strategic approach to winning new business.

During this session, we’ll equip you with actionable insights and proven playbooks to combine best practices with a technology platform powered by automation and AI, so your team can take their business development to the next level and find success, regardless of market conditions.

In this session, you’ll see:

  • The business development process broken down by phase and key steps
  • How to leverage specific technology tools at each stage of the business development process
  • A playbook for ensuring your team is finding, engaging with, and nurturing client relationships at scale

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn (native)
  • Role: C-Suite leaders, managers, recruiters, salespeople, account managers

2:15 - 3:00 p.m.

Breakout Session
Beyond the hype: How to build an AI strategy that adds value in 2024
Track: Empower your team

Artificial intelligence has taken the world by storm in recent months, catapulted by the release of generative AI platforms like ChatGPT. But it’s no longer just a buzzword or fad; it’s here to stay, and staffing firms need to prepare their teams, business, and tech stack to get the most out of AI.

But what does preparing for AI actually mean, and where should you start? How should you leverage things like automation and reporting to prepare your entire organization for AI? How can your team move beyond the hype and start to see AI as something that can really make a difference?

We’ll break it all down in this informative and actionable breakout session, highlighting the steps you can take right now to set your business up for long-term AI success.

In this session, you’ll see:

  • Steps you can take to prepare your internal systems for AI, starting with data hygiene
  • Examples of how other staffing firms handled change management on the path to AI
  • Best practices for setting policies for AI governance, risk management, and adoption
  • Use cases for applying AI technology directly into your staffing workflows

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn (native), Bullhorn for Salesforce
  • Role: C-Suite leaders, managers
Connected Recruiting playbook: How to digitize your talent strategy
Track: Delight your talent

Securing top talent is on everyone’s mind in the staffing industry. With a consistent talent shortage and more competition than ever, staffing firms need to get creative to stand out to the modern candidate.

In our survey of 1,000 contingent workers, 68% said they would work with their staffing firm again. Positive experiences at each stage of the recruitment lifecycle, from initial search to onboarding, can improve candidate loyalty by as much as 57%, offering firms a real opportunity to differentiate themselves.

Join the Bullhorn Customer Success team as they unpack our Connected Recruiting strategy and share best practices for digitizing your talent strategy from application to acceptance and beyond. Become a brand that candidates want to work with by speeding up the hiring process, engaging efficiently across key touchpoints, and nurturing relationships for the long run.

In this session, you’ll see:

  • Best practices for using Bullhorn’s Connected Recruiting strategy to digitize your talent engagement process
  • Specific ways you can uplevel your team using technology to enable them to manage candidate relationships at scale
  • A playbook for ensuring your talent engagement strategy is as streamlined as possible

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn (native)
  • Role: C-Suite leaders, managers, recruiters/end users
Diversifying your business: How to expand your offerings and client relationships
Track: Engage your clients

There’s no singular way to grow your business. Whether your strategy includes exploring new service models or expanding further into verticals you know well, finding new clients and growing your business with them in the long run is the key to success in today’s market.

Driven by macro-level trends and client requests, many workforce providers are looking to diversify their offerings to the market, expanding their ability to service clients through new products and services. Alternatively, many are looking to engage clients in new and innovative ways while staying within their existing service models.

Join us for an informative session where we’ll highlight real examples of staffing firms diversifying their businesses, engaging clients in unique ways, and expanding lines of business.

In this session, you’ll see:

  • Insights from leaders who have successfully diversified their businesses, including how they navigated change management and technology implementations
  • Specific ways to engage clients in new ways to maintain or grow your business
  • Guidance on how to decide which new lines of business or engagement strategies to explore and how to get started

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn (native), Bullhorn for Salesforce
  • Role: C-Suite leaders, managers

3:00 - 3:45 p.m.

Networking break

3:45 - 4:30 p.m.

Breakout Session
Customer spotlight
Track: Empower your team

The path to transformation is never easy and is never a straight line. Often, the best source of inspiration is other leaders who have forged ahead and navigated challenging projects on the path to growth.

Join us for an engaging fireside chat with one of Bullhorn’s most innovative customers. In this candid discussion, you’ll gain insights into the strategies, challenges, and triumphs behind their most ambitious technology endeavors.

We’ll shine a spotlight on Bullhorn customers to learn how they leveraged technology to drive significant change within their organization.

In this session, you’ll see:

  • Insider perspectives on the planning, execution, and outcomes of transformative technology projects
  • Practical strategies for overcoming challenges and maximizing opportunities in technology adoption
  • Insights into the future of technology in the staffing industry and how to stay ahead of the curve

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn (native), Bullhorn for Salesforce
  • Role: C-Suite leaders, managers, back office/operations team members
Customer spotlight
Track: Delight your talent

Are you struggling to stand out and engage candidates in a meaningful way? Join us as we explore how a successful staffing firm outperformed the competition by building a world-class talent experience. Discover the innovative strategies they used to optimize their talent funnel and uncover actionable steps you can take to transform your own recruitment process.

We’ll uncover innovative approaches you can take to build a talent experience that rivals the top consumer brands. Learn how to identify and address candidate pain points, leverage technology to personalize the journey, and ultimately build a talent pipeline that fuels itself.

In this session, you’ll see:

  • First-hand examples of how to take talent experience to the next level
  • How you can optimize your talent funnel starting now
  • The metrics you need to focus on to transform your talent pipeline

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn (native)
  • Role: C-Suite leaders, managers
Customer spotlight
Track: Engage your clients

Speed is everything in a fast-moving industry like staffing, and clinging to outdated strategies puts your success at risk. But what if you could harness the power of technology to transform your business model and gain a strategic edge?

During this fireside chat with a Bullhorn customer, we’ll learn how their tech stack has enabled their team to pivot, adapt, and thrive in the face of changing market dynamics. You’ll hear how a successful staffing firm leveraged technology for real-world business growth. You’ll walk away with inspiration to leverage technology for strategic growth and evolution in your organization.

In this session, you’ll see:

  • The role of technology in expanding or evolving a staffing business
  • How to identify opportunities for adding or changing business models
  • Practical strategies and best practices for change management

The session is most relevant for:

  • Industry: Healthcare, Light Industrial, Professional
  • Platform: Bullhorn (native), Bullhorn for Salesforce
  • Role: C-Suite leaders, managers

4:45 - 5:30 p.m.

General Session
Closing keynote with Will Guidara

Will Guidara is the author of the national bestseller “Unreasonable Hospitality”, which chronicles the lessons in service and leadership he has learned over the course of his career in restaurants.

He is the former co-owner of Eleven Madison Park, which, under his leadership, received four stars from the New York Times, three Michelin stars, and in 2017, was named #1 on the list of the World’s 50 Best Restaurants.

He is the host of the Welcome Conference, an annual hospitality symposium that brings together like-minded people to share ideas, inspire one another, and connect to form a community.

A graduate of the hospitality school at Cornell University, he has co-authored four cookbooks, was named one of Crain’s New York Business’s 40 Under 40, and is the recipient of WSJ Magazine’s Innovator Award.

Join us to hear Will’s story and his advice for creating incredible experiences and delighting your candidates, clients, and employees. You’ll walk away with newfound inspiration on how to use lessons learned in the hospitality industry to move your staffing firm forward this year and beyond.

6:00 - 9:00 p.m.

Networking
Closing party

Join your fellow attendees and industry partners to celebrate, network, and discuss everything you learned. The closing event of Engage Boston 2024 is sure to be one for the books!