Catherine Carangelo
Vice President, Marketing, Bullhorn
As the Vice President of Marketing at Bullhorn, Catherine leads the company’s demand generation and marketing operations organisations across the globe. Over her tenure, she’s overseen several marketing functions including marketing programs, operations, business development, content and communications, and events, including the global Engage conference series. She is passionate about marketing technology, building high-performing teams, and leveraging both to drive for results. Catherine has a Bachelor of Arts in Global Studies from Providence College.
Speaker Sessions
11:35 AM - 12:15 PM
The future of recruitment marketing: Strategies for standing out in a competitive landscape
In an industry that constantly shifts between job and candidate shortages, recruitment marketing plays a crucial role in business development, brand differentiation, and talent engagement. In this panel, industry marketing leaders will share how they drive measurable impact—from building authentic client and candidate relationships to leveraging AI, balancing the marketing mix, and advocating for greater investment. We’ll also explore what today’s candidates expect from employer brands and how to structure high-performing marketing teams. Whether you’re refining your strategy for 2025 or looking for fresh ideas, this session will equip you with the insights you need to elevate your recruitment marketing efforts.