Sean Withford
Co-founder, Eloquent
Sean is the co-founder of Eloquent, a marketing agency that specialise in helping recruitment agencies grow through high impact digital marketing. Prior to founding Eloquent, Sean was one of the founding employees of LinkedIn Australia and he and his team worked with global recruitment agencies on their branding, sourcing, and business development strategies. Sean also has extensive hands-on recruitment experience as a billing manager and consultant with both Hays and Korn Ferry Futurestep and started out his career at McCann Erickson, a global recruitment agency where he rolled out marketing campaigns for Microsoft, MasterCard, and Unilever.
Speaker Sessions
2:00 - 2:40
Scaling with Marketing - A Framework For Implementing A High Impact Marketing Strategy For Your Recruitment Agency
Grand Ballroom
Leading recruitment industry marketer Sean Withford is joining us at Engage Sydney to share his tried and true framework for building a high impact marketing strategy. In his session, he’ll cover everything from attraction to conversion - how to develop an irresistible brand that resonates with your ideal clients and candidates, how to create an engagement strategy that targets the right audience, and ultimately, how to convert that engaged audience into placements. Whether you’re starting up or entering that next growth phase, this session will leave you with a clear understanding of how to implement an effective marketing strategy for your business, so you’ll know exactly what to do and in what order.